designorange is a New York–based practice exploring color as a material, perceptual, and cultural force. The studio develops work across custom surfaces, objects, environments, and color systems, translating color intelligence into physical experience.

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Founder Jada Schumacher is a Professor of Color Studies and Design at the Fashion Institute of Technology. She holds an MFA in 3D Design from Cranbrook Academy of Art and a Master of Architecture from the University of Texas at Austin.

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Clients include Bulgari, Nike, Estée Lauder, The Menil Collection, The Noguchi Museum, and the Government of Japan. The studio received the NeoCon Silver Color Award in collaboration with Baresque, and Schumacher has been interviewed for color expertise by The New York Times, The Wall Street Journal, Time, and NPR.

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Forthcoming book: Hue, Chroma, and Poison Dart Frogs: How Color Changes Everything.

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