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Orange and pink textured walls in Oaxaca... inspiration for color consulting and color product development

We are a color-obsessed, materials-driven design studio exploring how hue and texture shape human experience and business success. At the intersection of design, well-being, and strategy, we merge real-time color data—from streets, laboratories, and digital spaces—with insights unearthed from vast color archives. From palette strategy to bespoke seminars, we empower organizations with enthusiasm, precision, and delight.

Our upcoming book titled Hue, Chroma, and Poison Dart Frogs: How Color Changes Everything presents interviews with global experts about how color informs their work and drives social change. (Think Emmy winners, planet photographers, creative directors, chromatic designers, pigment specialists, artists, architects, color neuroscientists, and more. Yes, we also talk with a molecular ecologist specializing in poison frogs to investigate how color changes lives!) Far from being another publication about the basics of color theory, the book presents eminent professionals as they share their mistakes, breaks, strategies, and successes to open a dialogue about color perception, experience, and ethical responsibility in a complicated world.

Jada Schumacher, Color Specialist and Founder

Full Professor at The Fashion Institute of Technology

Color and Trend Reporter for the Government of Japan​

Memberships

Design Leadership Network.

Color Marketing Group.

Art Deco Society of New York.

Gruppo del Colore Associazione Italiana Colore.

Inter-Society Color Council.

Jada Schumacher of designorange, Founder and President

Certifications

University of Texas at Austin, Master of Architecture.

Cranbrook Academy of Art, Master of Fine Arts in 3D Design.

Scandinavian Colour Institute. Stockholm, Sweden.

Understanding the Brain: Using Neuroscience to Deliver Better Business Results. University of Pennsylvania. The Wharton School. Aresty Institute of Executive Education.

Certification Instructor for Color Specialist for Art, Design, and Fashion at The Fashion Institute of Technology Continuing and Professional Education Studies.

Scientific Committee Juror for Color and Culture Journal​.

Advisory Board

Love Energy Nature beauty and health skin care

 © 2025 by designorange, Inc.

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